The free website builder made for grassroots football clubs. Upload your badge, verify your email, and get a live website with team pages, squad profiles, online shop, and admin dashboard — in minutes.
No card needed. No setup fee. Upgrade anytime.
We've run a grassroots club. We know what actually gets used and what's just feature-list padding.
Your own site at yourclub.grassrootsfc.co.uk. Your badge, your colours, your content. Not a template that looks like everyone else's.
Sell kit, scarves, mugs — whatever. Real card payments through Stripe. Stock tracking. Order notifications. No more chasing cash at training.
A page per age group with coach details, training times, and match info. Parents stop asking you the same questions every week.
Each player gets a profile with photo, jersey, position, bio, and per-season stats — and a shareable squad page for the team. Every field is private by default; parental consent is recorded and kept on file before anything goes public. Built for youth football.
Post updates that don't vanish into a Facebook feed after an hour. Match reports, event announcements, end-of-season bits — all in one place.
Welfare officer details, FA policies, reporting info — always visible, always up to date. Your county FA will thank you.
Log in, change anything. Add products, write news, update teams — and manage your squads, coaches and parent/guardian contacts in one place. If you can write a WhatsApp message, you can use this.
Reach parents and players by email — newsletters, match updates, reminders. Send to your whole club or segment into groups. No Mailchimp, no per-contact fees.
"We built this for our own club because everything else was either too expensive or too complicated. Then the club down the road asked for one. Then three more clubs asked. So here we are."The GrassrootsFC team, Cambridge
Drop in your club logo. We extract your colours straight from it — no colour codes, no back-and-forth.
Confirm your email address and we build your site — team pages, squad profiles, news section, safeguarding, all branded with your badge and colours.
You get a public website and an admin dashboard. Log in, add products, write news, update teams. Share the link with your club.
Less than a set of bibs. No contracts, cancel anytime.
No card needed, forever
Everything your club needs
AI subscriptionThemes and more
AI subscriptionsSee why clubs are moving to GrassrootsFC.
| GrassrootsFC | Pitchero | MyClubPro | Touchline | |
|---|---|---|---|---|
| Free tier | Yes — no ads | Yes — with ads | ✗ No free tier | ✗ No free tier |
| Cheapest paid plan | £8/mo | from £38/mo | from £12/mo | £99/mo |
| Setup time | 5 minutes | Manual | Manual | ~4 weeks |
| Shop on free tier | ✓ | ✗ | ✗ | ✗ No shop |
| Events & gallery on free tier | ✓ | ✗ | ✗ | ✗ |
| Player profiles with parental consent built in | ✓ | Paid plans | Paid plans | ✗ |
| Ads on your site | Never | Free tier has ads | No ads | Sells ad space |
| Email newsletters to members | ✓ Club & Pro | Paid plans | Paid plans | ✗ |
| Annual cost (entry paid) | £96/yr | from £456/yr | from £132/yr | from £1,188/yr |
Upload your badge, verify your email, and we'll build your public website and admin dashboard.
Min 8 characters, one uppercase letter, one number
Drop your badge here or click to browse
PNG, JPG, or SVG — max 5 MB
Questions? hello@grassrootsfc.co.uk
This only takes a few seconds.
Log in to your admin dashboard to update content, add teams, and customise your site.
We've sent a verification email to
Click the link in the email to verify and we'll build your site.
Don't see it? Check your spam or junk folder.
Log in to your admin dashboard to update content, add teams, and customise your site.
Common questions about the GrassrootsFC website builder
Yes. The free plan gives your grassroots football club a full website with team pages, player profiles (up to 30 players, with parental-consent controls), events calendar, photo gallery, online shop, safeguarding page, and admin dashboard — forever. No credit card needed. Paid plans add extra features like news articles and more storage. Custom domain is available on every tier (included on Pro, £3/mo add-on on Club, £5/mo + £15 setup on Free).
None at all. GrassrootsFC is a no-code website builder designed specifically for grassroots football club volunteers. Upload your badge, verify your email, and your site is live. If you can write a WhatsApp message, you can manage your club website.
Unlike Pitchero (around £456/year) or MyClubPro, GrassrootsFC has a genuinely free plan that includes features others charge for — like an online shop, photo gallery, team pages, player profiles with parental-consent controls, and email newsletters & group segments built in. We're purpose-built for grassroots clubs, not semi-pro teams. See the full Pitchero comparison or MyClubPro comparison.
Yes — even on the free plan. Add products with photos, sizes, and prices. Parents pay by card through Stripe. You get order notifications and can track stock and fulfilment from your admin dashboard. No more chasing cash at training.
The free plan includes your club website, admin dashboard, team pages, player profiles (up to 30 players), events calendar, photo gallery (5 albums), online shop (5 products), documents, sponsors section, and safeguarding page (2 GB storage). The Club plan (£8/mo) adds news articles, email newsletters to your members, 15 GB storage, more gallery albums, more player profiles (up to 100), and Google Analytics. The Pro plan (£15/mo) adds email group segments, a custom domain (included), priority support, unlimited player profiles, and 30 GB storage (room for tens of thousands of photos). Custom domain is also available as a paid add-on on Free (£5/mo + £15 setup) and Club (£3/mo). See full pricing.
Yes. The Club plan supports up to 3 admin users and the Pro plan up to 10. The club owner can invite other volunteers by email — they get their own login to manage content, add products, and update team info.
Absolutely. Most of our clubs are youth and junior football clubs. Every site includes a safeguarding page with welfare officer details and FA policy links. All uploaded images go through content moderation. We're built with grassroots youth football in mind.
Yes. GrassrootsFC works for football clubs at every level — grassroots, youth, Sunday league and non-league. You get team and squad pages, news and match reports, an online shop, email to your members, and an admin dashboard, plus your own custom domain at every tier (included on Pro, paid add-on on Club/Free). It's free to start, so it costs nothing to try alongside whatever you use today. Non-league clubs paying £99+/month for a managed site often find they get more here for a fraction of the price.
Got a question about GrassrootsFC? Drop us a message and we'll get back to you.
Thanks for reaching out. We'll get back to you soon.
© 2026 GrassrootsFC. Built in Cambridge for Saturday morning football.
Built by the team behind KiCKS — the AI coaching companion — and MyFootballJournal — the season tracker for parents.